The end of world war one came with a complete change in people's attitudes, they began to look forward. Designers were using a more youthful and contemporary approach. The whole world modernised.
Behavior and attitude changed completely; everything was less formal, clothes became casual, young people had more freedom, girls smoked in public, cut off there hair, wore make-up and shortened there skirts. The 'Flapper Girl' Fashion was born...
This new version of femininity was also a product of cinema, people (as they still do to this day) strived to look like the movie stars. The 'Vamped style came into fashion, inspired by the likes of Theda Bara and Pola Negri; the eyes became focal (dark and dramatic) and it was fashionable to conceal the brow and forehead with a ribbon, band, hat or thick fringe.
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